{"id":18525,"date":"2017-11-28T00:00:00","date_gmt":"2017-11-27T23:00:00","guid":{"rendered":"https:\/\/alistar.net\/?p=18525"},"modified":"2026-10-02T16:25:50","modified_gmt":"2026-10-02T14:25:50","slug":"tip-om-klantfeedback-te-verzamelen-voice-of-the-customer-surveys","status":"publish","type":"post","link":"https:\/\/alistar.net\/nl\/blog\/tip-om-klantfeedback-te-verzamelen-voice-of-the-customer-surveys\/","title":{"rendered":"Tip om klantfeedback te verzamelen: Voice of the Customer Surveys"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Klantfeedback is onmisbaar<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">We vertellen niets nieuws als we zeggen dat <strong>klantfeedback onmisbaar is<\/strong> om uw producten, uw dienstverlening \u00e9n dus ook de klantbeleving te verbeteren. Op <strong>het juiste moment<\/strong> (bv. belangrijk beslismoment) de <strong>juiste feedback<\/strong> vragen, levert heel wat inzichten op. Waarom kozen klanten precies voor uw product? Of waarom hebben ze net afgehaakt? Misschien lag het niet aan de kwaliteit van uw product, maar eerder aan een moeizaam bestelproces. Of misschien vond de klant niet snel genoeg relevante informatie over uw product.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Laat de kans niet liggen om direct in te spelen op alle kostbare klantfeedback die u krijgt.&nbsp;Als u <strong>Microsoft Dynamics 365<\/strong> gebruikt, dan kan u snel en gemakkelijk klantfeedback verzamelen en analyseren via de surveymodule <strong>Voice of the Customer<\/strong> (VOC). Deze module werd ge\u00efntroduceerd in Microsoft Dynamics CRM Online 2016 update en latere updates en is dus uiteraard ook beschikbaar in Dynamics 365. Met&nbsp;Voice of the Customer kan u online surveys ontwerpen, verdelen en analyseren vanuit uw CRM omgeving.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">De 10 belangrijkste voordelen van Voice of the Customer Surveys<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Voice of the Customer Surveys van Dynamics 365 bieden heel wat voordelen. Hieronder leest u de 10 belangrijkste:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">1. U kan de surveys gemakkelijk opmaken via de <strong>drag-and-drop mogelijkheden<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/alistar.net\/wp-content\/uploads\/2025\/07\/Net-IT-CRM-blog-klantfeedback-verzamelen-Voice-of-the-customer-surveys-drag-and-drop.webp\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">2. Elke survey kan u cre\u00ebren <strong>in lijn met uw eigen huisstijl en favoriete kleuren<\/strong>. U kan ook uw logo of specifieke afbeeldingen uploaden.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">3. De antwoorden die binnenkomen kan u <strong>automatisch linken aan CRM<\/strong> cases, contacten en leads.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">4. U kan kiezen uit <strong>heel wat vraagtypes met verschillende opties<\/strong>, zoals smiley ratings, sliders, sterbeoordeling, drag-and-drop ranking, checkboxes, radio buttons, \u2026 . Er is meer dan keuze genoeg om uw vragenlijst gevarieerd te maken.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/alistar.net\/wp-content\/uploads\/2025\/07\/Net-IT-CRM-blog-klantfeedback-verzamelen-Voice-of-the-customer-smiley-ratings.webp\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">5. U kan de <strong>\u2018Skip Logic\u2019-methode<\/strong> toepassen waardoor respondenten een andere vraag\/vragen te zien krijgen op basis van hun antwoord op een eerdere vraag. Zo kan u uw vragenlijst kort en relevant maken en de response rate verhogen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">6. Elke survey kan u <strong>personaliseren met gekende data uit Dynamics 365<\/strong>. U kan bijvoorbeeld de voornaam van een klant automatisch op de suvery laten zetten. Als een klant een&nbsp; gepersonaliseerde vragenlijst krijgt, zal hij\/zij meer geneigd zijn om de vragenlijst in te vullen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">7. U kan de surveys <strong>versturen via e-mail<\/strong> naar uw contacten uit Dynamics 365, maar even goed <strong>via een CRM workflow<\/strong>. Het is bijvoorbeeld mogelijk om een workflow te cre\u00ebren waarbij telkens een tevredenheidsenqu\u00eate wordt verstuurd zodra een case is afgesloten door de klantendienst.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/alistar.net\/wp-content\/uploads\/2025\/07\/Net-IT-CRM-blog-klantfeedback-verzamelen-Voice-of-the-customer-send-email.webp\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">8. <strong>Alle antwoorden worden opgeslagen in Dynamics 365<\/strong> waardoor u de historiek van alle feedback van een klant ten alle tijde kan raadplegen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">9. De antwoorden kan u meten <strong>via verschillende scoremodellen<\/strong>, zoals Net Promotor Score (NPS), Customer Satisfaction Score (CSAR) of een algemene tevredenheidsscore.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">10. Via vooraf geconfigureerde of eigen <strong>CRM views en dashboards<\/strong> kan u de antwoorden onmiddellijk en eenvoudig analyseren. Bovendien kan u deze data exporteren naar Power BI.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/alistar.net\/wp-content\/uploads\/2025\/07\/Net-IT-CRM-blog-klantfeedback-verzamelen-Voice-of-the-customer-dashboards.webp\" alt=\"\"\/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Klantfeedback is onmisbaar We vertellen niets nieuws als we zeggen dat klantfeedback onmisbaar is om uw producten, uw dienstverlening \u00e9n dus ook de klantbeleving te verbeteren. Op het juiste moment (bv. belangrijk beslismoment) de juiste feedback vragen, levert heel wat inzichten op. Waarom kozen klanten precies voor uw product? Of waarom hebben ze net afgehaakt? [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":18532,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[27],"tags":[233,818,884,564],"industrie-type":[],"interesses":[],"techologie":[],"alistar_language":[],"class_list":["post-18525","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-nl","tag-crm","tag-dynamics-365-ce","tag-voice","tag-net-it"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tip om klantfeedback te verzamelen: Voice of the Customer Surveys - Net IT CRM Blog<\/title>\n<meta name=\"description\" content=\"Als u Microsoft Dynamics 365 gebruikt, dan kan u snel en gemakkelijk klantfeedback verzamelen en analyseren via de surveymodule Voice of the Customer (VOC).\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alistar.net\/nl\/blog\/tip-om-klantfeedback-te-verzamelen-voice-of-the-customer-surveys\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tip om klantfeedback te verzamelen: Voice of the Customer Surveys - Net IT CRM Blog\" \/>\n<meta property=\"og:description\" content=\"Als u Microsoft Dynamics 365 gebruikt, dan kan u snel en gemakkelijk klantfeedback verzamelen en analyseren via de surveymodule Voice of the Customer (VOC).\" \/>\n<meta property=\"og:url\" content=\"https:\/\/alistar.net\/nl\/blog\/tip-om-klantfeedback-te-verzamelen-voice-of-the-customer-surveys\/\" \/>\n<meta property=\"og:site_name\" content=\"Alistar\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-27T23:00:00+00:00\" \/>\n<meta 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