Streamlining and automating operational processes
The BOIC is the Belgian Olympic and Interfederal Committee , representing the Olympic Movement and its values in Belgium. The Committee brings together 81 national sports federations, which in turn represent more than 30,000 sports clubs and over 2,000,000 active athletes.
The BOIC realised that its database was severely outdated and that it urgently needed to streamline and automate its operational processesIt chose Alistar as its strategic CRM partner and Microsoft Dynamics 365 as the supporting software to achieve these important objectives
Less administrative work, more time saved
CRM enables the BOIC to manage the administrative data of its contacts, including athletes, coaches, sports federations, sponsors and partners, in one central location. All BOIC employees work with one central database, ensuring they always use the same information. Athletes can also view and update their own details through a dedicated athlete portalThis reduces administrative work and saves valuable time.
In addition to the integration with the custom-built athlete portal, the CRM project includes several other integrations with external software,such as Gracenote and the BOIC’s accounting system.
A key advantage of CRM is that we have one central database and that our employees always work with the same information.
Pascal Dufourny – BOIC
